Of Sehwag, Transplant and Endorsement...

Early in the morning, when I open the news paper with my first cup of coffee, I am sure to find one cricketer or another trying to sell me something. From soft drinks to real estate, everything that can be sold is being marketed. Latest in this series is the endorsements for hair transplant surgery and medical procedures. In this era of consumerism, hair mills with deep pockets are enticing people with celebrity endorsements and full page advertisements. During a day's work, some patient in my clinic would surely ask me for the inside scoop on Sehwag's hair transplant. All I can tell them is that he is not my patient. And of course, every one has an opinion on that. What is it about cricketers and hair transplants that has had the whole country buzzing? First of all is the exposure that the hair transplant procedure has got. Plastic surgery procedures in India are like sex. You may have it as much as you want, just don't talk about it. And God save you if you...